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Dive into this comprehensive online course where you'll learn how to deeply understand your customers and map out your competition. Ideal for women entrepreneurs, this course offers insights on customer segmentation and competitive analysis, empowering you to make informed decisions that drive business growth.
Coursera
Discover the fundamentals of Salesforce, the leading Customer Relationship Management (CRM) system, designed to revolutionize how businesses manage customer interactions. This course breaks down Salesforce into its core elements, including Lightning for Sales, Community Cloud, Marketing Cloud, and essential security practices. Whether you're new to CRM systems or looking to enhance your current knowledge, this course provides a structured learning path with practical application activities on Trailhead, peer discussions, video demonstrations, and review assignments.
Coursera
Bem-vindo ao Curso Modelos de Atribuição, onde você aprenderá a distribuir adequadamente os créditos de participação em vendas e engajamento dos clientes. Este curso abordará tanto modelos tradicionais quanto avançados para otimizar o uso de recursos e melhorar a eficiência dos canais de marketing.
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Este curso oferece uma introdução prática à aplicação da Inteligência Artificial (IA) na área logística. Você aprenderá técnicas avançadas para otimizar cadeias de suprimentos, melhorar a previsão de demanda e aumentar a eficiência operacional através do uso inteligente de IA e Internet das Coisas (IoT).
Coursera
Bem-vindo ao Curso Preparando o Marketing Digital, onde você aprenderá os fundamentos essenciais para implementar efetivamente o marketing digital em qualquer organização. Este curso abordará a importância da segmentação de clientes, planejamento da jornada do cliente, criação de histórias envolventes (storytelling) e aplicação do marketing ágil.
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Unlock the secrets to becoming a top-performing salesperson with 'Professional Selling: Step 2 - Prepare Like a High-Performer'. This comprehensive online course, available on Coursera, demystifies the prospecting process and equips you with essential skills for building long-term, trusting relationships with your customers. Learn how to prepare like a pro and transform your sales approach.
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Dive into practical learning with the 'SAP Technology Consultant Hands-on Project' course. This sixth module in the SAP Technology Consultant Professional Certificate program allows you to apply your acquired knowledge and skills in a real-life scenario, enhancing your expertise as an SAP consultant.
Coursera
Dive into 'The Good, Bad, and Ugly of Marketing' course by Jagdish Sheth on Coursera. This insightful program teaches you how to revolutionize your marketing strategy for better customer engagement and financial outcomes. Explore purpose-driven marketing, internal marketing, supplier marketing, community marketing, and investor marketing to create a holistic approach that benefits all stakeholders.
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Discover how to engage effectively with customers through various channels with 'Interacting with Customers' on Coursera. This course offers a hands-on approach to learning, allowing you to practice real-world scenarios and enhance your communication skills for better customer service experiences.