Business Marketing

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Doing Business in China Capstone (Coursera) Coursera
The Chinese University of Hong Kong

Doing Business in China Capstone (Coursera)

Embark on a comprehensive journey into the complexities of doing business in China with this capstone course from Coursera. Designed for those who have completed foundational courses in international business, this program challenges you to apply your skills to a real-world scenario involving the introduction of an overseas product into the Chinese market. As a consultant for a well-established 'HON / wellness' company, you'll navigate through the intricacies of cultural adaptation, market research, and strategic planning to successfully bring a new product to China.

Jun 22nd 2026
4 Weeks
Search Advertising (Coursera) Coursera
University of Colorado Boulder

Search Advertising (Coursera)

Discover the secrets behind successful Search Advertising strategies in this expert-led online course. Designed for beginners and advanced practitioners alike, you'll learn how to craft compelling ad copy, select the right keywords, and measure performance to drive targeted traffic and conversions to your business. Whether you're new to PPC or looking to refine existing skills, this course will equip you with the tools and knowledge needed to succeed in the competitive world of paid search.

Jun 22nd 2026
5-12 Weeks
Native Advertising (Coursera) Coursera
University of Colorado Boulder

Native Advertising (Coursera)

Dive deep into the world of Native Advertising with this expert-led course. Discover how to craft valuable, non-intrusive content that resonates with your target audience, enhancing user experience while driving meaningful engagement and conversions. Perfect for marketers, writers, and content strategists looking to elevate their advertising game.

Jun 22nd 2026
4 Weeks
Social Media Management (Coursera) Coursera
Facebook

Social Media Management (Coursera)

Discover the secrets to successful Social Media Management with our expert-led course. Whether you're a beginner or looking to refine your skills, this program will teach you how to create compelling content, build a strong brand identity, and establish an efficient content management process. Start your journey towards mastering social media today!

Jun 22nd 2026
4 Weeks
Salesforce Basics (Coursera) Coursera
University of California, Irvine

Salesforce Basics (Coursera)

Discover the fundamentals of Salesforce, the leading Customer Relationship Management (CRM) system, designed to revolutionize how businesses manage customer interactions. This course breaks down Salesforce into its core elements, including Lightning for Sales, Community Cloud, Marketing Cloud, and essential security practices. Whether you're new to CRM systems or looking to enhance your current knowledge, this course provides a structured learning path with practical application activities on Trailhead, peer discussions, video demonstrations, and review assignments.

Jun 22nd 2026
3 Weeks
Create a Storyboard using Canva (Coursera) Coursera
Coursera Project Network

Create a Storyboard using Canva (Coursera)

Discover the art of creating professional storyboards from scratch with this comprehensive course. Utilize Canva's free tools to design an organized and visually appealing storyboard that will captivate your audience. Ideal for animators, videographers, marketers, and anyone looking to enhance their visual storytelling skills.

Jun 22nd 2026
Self-Paced
Organic Marketing: Facebook Groups For Small Businesses (Coursera) Coursera
Coursera Project Network

Organic Marketing: Facebook Groups For Small Businesses (Coursera)

Discover the art of organic marketing through Facebook groups in this comprehensive course designed specifically for small business owners. Master the techniques needed to grow your client base, enhance brand visibility, and drive sales using free methods. Our step-by-step guide will equip you with a daily action plan to effectively utilize Facebook groups as a powerful marketing tool.

Jun 22nd 2026
Self-Paced
Create an A/B web page marketing test with Google Optimize (Coursera) Coursera
Coursera Project Network

Create an A/B web page marketing test with Google Optimize (Coursera)

Discover the power of A/B testing in web page marketing with our hands-on project-based course. In just 1.5 hours, you'll learn to set up an effective A/B test using Google Optimize and Analytics, enhancing your website's performance and conversion rates. Perfect for digital marketers and SEO specialists looking to refine their online strategies.

Jun 22nd 2026
Self-Paced