Coursera

Essentials of Management and Strategic Planning (Coursera)

Offered by University of California, Irvine,
Essentials of Management and Strategic Planning (Coursera)

Essentials of Management and Strategic Planning introduces learners to the basics of running a business and strategies for improving an organization’s growth and profitability. Learners will gain a better understanding of management and leadership, along with how the two are different, and how strong leadership plays a role in developing people.

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Learners will also explore what strategy is and how key strategies can push an organization ahead of its competitors. Other topics to be covered include creating action plans and accountability.

Course 1 of 3 in the Introduction to Business Specialization

What You Will Learn

  • Apply the key fundamentals of leadership to developing a superior team.
  • Identify strategy and strategic options.
  • Drive accountability for the team to achieve the strategies.

Syllabus

WEEK 1
What is Management?
Welcome to Module 1, What is Management? In this module, you will learn about what management entails, how that will relate to you and how you can improve your management skills.

WEEK 2
Difference Between Management and Leadership
Welcome to Module 2, Difference Between Management and Leadership. In this Module, you will learn about the various Leadership styles and how you can select the best style for your situation.

WEEK 3
Strategy: What It Is and How It Can Help Your Business
Welcome to Module 3, Strategy: What It Is and How It Can Help Your Business. In this Module, you will learn about the various options for strategies to improve your business.

WEEK 4
Strategic Planning to Grow Your Business
Welcome to Module 4, Strategic Planning to Grow Your Business. In this Module, you will learn how to implement strategic planning and how to follow up for accountability.

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