Marketing

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The Digital Economy: Selling Through Customer Insight (FutureLearn) FutureLearn
The Open University

The Digital Economy: Selling Through Customer Insight (FutureLearn)

Discover a fresh approach to understanding and engaging with your customers through this free online course from FutureLearn. Explore innovative ways to combine marketing and selling activities to create a loyal customer base that drives sustainable growth for your business. Whether you're new to the digital economy or looking to refine your existing strategies, this course will equip you with the tools and insights needed to succeed in today's competitive market.

No sessions available
4 Weeks
Persuasive Communication: What Makes Messages Persuasive? (FutureLearn) FutureLearn
Purdue University

Persuasive Communication: What Makes Messages Persuasive? (FutureLearn)

Discover the art of persuasion with our online course 'Persuasive Communication: What Makes Messages Persuasive?' Master the techniques used by professionals in PR, marketing, and advertising to create powerful, persuasive messaging. Enhance your communication skills and learn how to influence effectively.

No sessions available
3 Weeks
Entrepreneurship for Engineers (edX) EdX
Wageningen University,Delft University of Technology

Entrepreneurship for Engineers (edX)

Discover how to transform your engineering expertise into a thriving tech startup with 'Entrepreneurship for Engineers'. This comprehensive course equips you with the knowledge and practical skills required to conceive, develop, and launch a technology-based venture. Whether you're an entrepreneur at heart or an engineer eager to innovate, this program will guide you from idea to execution.

Self Paced
Self-Paced
Apprendre le marketing autrement : la méthode du produit fil rouge 1 (FUN) FUN
Université de Bordeaux

Apprendre le marketing autrement : la méthode du produit fil rouge 1 (FUN)

Ce MOOC est conçu pour ceux qui veulent plonger dans le monde du marketing autrement. Vous découvrirez la méthode FUN, centrée sur le produit fil rouge, afin d'analyser les stratégies commerciales et créer des produits qui répondent aux besoins réels des consommateurs. Idéal pour les curieux, les professionnels souhaitant se reconvertir ou ceux lancés dans un projet de création.

No sessions available
5-12 Weeks
Global Marketing Strategy (edX) EdX
Arizona State University,ASUx

Global Marketing Strategy (edX)

Dive into the world of international marketing with our Global Marketing Strategy course on edX. This program will equip you with the knowledge needed to identify and capitalize on global market opportunities while understanding and overcoming the unique challenges that come with expanding your business worldwide. Explore cultural environments, learn about the scope and foundations of global marketing, and discover how to create successful strategies for a diverse international audience.

No sessions available
5-12 Weeks
Marketing Analytics (edX) EdX
Columbia University,ColumbiaX

Marketing Analytics (edX)

Dive into the world of Marketing Analytics with this comprehensive online course. Learn how to develop powerful quantitative models that leverage business data to accurately forecast sales and support critical marketing decisions. Perfect for marketers who want to optimize their strategies and maximize ROI.

This course is archived
5-12 Weeks
Apprendre le marketing autrement : la méthode du produit fil rouge 2 (FUN) FUN
Université de Bordeaux

Apprendre le marketing autrement : la méthode du produit fil rouge 2 (FUN)

Ce cours vous offre une approche unique du marketing en vous enseignant la méthode du produit fil rouge. Vous découvrirez comment le marketing influence la conception et la commercialisation des produits, sans se concentrer sur les aspects numériques. Idéal pour ceux qui veulent comprendre les mécanismes commerciaux ou créer un nouveau produit avec succès.

No sessions available
5-12 Weeks