Coursera
Desbloqueie o potencial do seu marketing digital com nosso curso 'Otimizando o Marketing Digital'. Aprenda a otimizar suas campanhas, melhorar o SEO e criar uma experiência de usuário impecável. Esteja preparado para transformar seus esforços em resultados concretos.
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Dive into the world of digital marketing analytics with 'Assess for Success: Marketing Analytics and Measurement'. This comprehensive course is part of Google's Digital Marketing & E-commerce Certificate program, designed to equip you with essential skills in analyzing data from various sources to gain valuable customer insights. Master the art of creating media plans, setting performance goals, and leveraging analytics tools to drive success in your digital marketing campaigns.
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Embark on a transformative learning journey with 'Foundations of Digital Marketing and E-commerce' on Coursera. This foundational course is part of a seven-course series designed to prepare you for entry-level positions in digital marketing and e-commerce. Dive into the world of attracting customers, engaging them through various digital channels, and driving transactions. Explore roles within organizations, understand the marketing funnel, and learn how it shapes the customer journey.
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Dive into the world of marketing with our introductory course tailored for non-marketing majors. Gain a comprehensive understanding of key terms, concepts, and practices that form the backbone of successful marketing strategies. This course focuses on applying marketing principles to solve real problems and execute effective marketing mix activities.
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Dive into the fascinating world of consumption and marketing culture with our exclusive online course. Understand how marketing shapes our lives, influences our choices, and affects society at large. Discover your place within this complex web of consumerism and learn to navigate it critically and thoughtfully.
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Dive into the 'Fundamentals of Marketing Strategy' course on Coursera. This interactive program is designed to equip you with the knowledge and skills needed to craft compelling marketing strategies. Engage with fellow learners as you explore key models and concepts, conduct research, and apply what you've learned in a competitive business environment.
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Dive into 'Emerging Markets' with Jagdish Sheth, a transformative online course that redefines global business strategies. Explore five key dimensions where emerging markets differ from developed ones, and learn to apply a local-first approach for global success in booming economies like China and India.
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Dive into the transformative world of Social Media & Marketing with this insightful course by Jagdish Sheth on Coursera. Discover how digital technology has revolutionized every aspect of marketing, from branding to advertising and promotion. Explore the profound impact of social media and user-generated content on market research and traditional marketing principles like the 4P's. This course is perfect for marketers, business owners, and anyone looking to leverage the power of social media in their marketing strategies.
Coursera
Dive into the transformative world of customer-focused marketing with 'What Are the 4 A's of Marketing' by Jagdish Sheth. This course shifts your perspective from a company-centric approach (the 4Ps) to a value creation framework centered around the needs and desires of customers. Learn how acceptability, affordability, accessibility, and awareness can be leveraged to create compelling marketing strategies that resonate with consumers.