Introducción al diseño de Mercadeo con Canva (Coursera)

Introducción al diseño de Mercadeo con Canva (Coursera)

Al final de este proyecto, usted creará dos anuncios de Redes Sociales: uno para Facebook, y uno para Instagram. Usted aprenderá a crear anuncios de medios sociales con Canva para su empresa. Podrá incorporar el esquema de colores de su empresa para crear un sentimiento de identificación y reconocimiento en las redes sociales como estrategia de marketing. En este proyecto usaremos la versión gratis de Canva.

Class Deals by MOOC List - Click here and see Coursera's Active Discounts, Deals, and Promo Codes.

In this Free Guided Project, you will:

  • Crea dos anuncios de Redes Sociales y aprende a incorporar un esquema de colores, imágenes y otros elementos de diseño.
  • Showcase this hands-on experience in an interview

Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Crea una cuenta en Canva y explora la página de Canva.
  2. Acceda a su espacio de trabajo en Canva y explore la barra de herramientas y combinaciones.
  3. Crea un anuncio para Instagram con Canva usando una plantilla y modificandola.
  4. Empiece a crear un anuncio para facebook desde cero con Canva agregado un fondo y un elemento a su anuncio.
  5. Finalice su anuncio para Facebook y aprenda a compartir y descargar sus proyectos en Canva.
Go to Class
MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Crie artes para redes sociais usando Canva (Coursera) Coursera
Coursera Project Network

Crie artes para redes sociais usando Canva (Coursera)

Neste curso baseado en um projeto com 1 hora de duração, você criará conteúdo gráfico para suas redes sociais através do uso da ferramenta de design Canva, con a qual você poderá editar textos, cores, formas, efeitos de animação, entre outros. Você poderá compartilhar os conteúdos criados nas diferentes redes sociais com seus diferentes formatos. As peças podem ser configuradas de acordo com o estilo gráfico do seu negócio, o que é importante para gerar o reconhecimento da marca como parte da sua estratégia de marketing.

Oct 12th 2026
Self-Paced
Measure and Optimize Social Media Marketing Campaigns (Coursera) Coursera
Facebook

Measure and Optimize Social Media Marketing Campaigns (Coursera)

This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company. By the end of this course, you will be able to: analyze dashboards and evaluate ROI from your social media marketing efforts; understand different techniques used to optimize marketing campaigns, such as attribution and marketing mix models; implement an A/B test to optimize your campaign; present and communicate the results of your campaign to a team.

Sep 20th 2026
4 Weeks
Basic Elements of Design: Design Principles and Software Overview (Coursera) Coursera
University of Colorado Boulder

Basic Elements of Design: Design Principles and Software Overview (Coursera)

Designing for an organization, while requiring technical skill, is not just about knowing how to use a pagination program such as InDesign or manipulate photos using Photoshop. A designer is a visual storyteller, a person who pairs words with images and typography to best convey information to an audience. Good design evokes emotion and presents the news of the day with clarity and the proper tone.

Oct 19th 2026
3 Weeks
Social Media Advertising (Coursera) Coursera
University of Colorado Boulder

Social Media Advertising (Coursera)

Social media platforms are driven by digital advertising. As a result, social media advertising is affordable and can be purchased at almost any budget. Targeting options in social media advertising are also sophisticated. It is possible to tailor ads around a user’s behaviors (e.g., likes, posts and clicks). This course unpacks small business use cases of Facebook, Instagram and Twitter advertising. From basic campaigns, to advanced techniques including lookalike modeling and audience retargeting, this course shows how to effectively advertise on three major social media platforms.

Oct 12th 2026
5-12 Weeks
Anuncie su evento para recaudar fondos con Canva (Coursera) Coursera
Coursera Project Network

Anuncie su evento para recaudar fondos con Canva (Coursera)

Al final de este proyecto, usted habrá aprendido a comercializar y anunciar su su evento para recaudar fondos usando Canva tanto de manera digital, como local. Usted creará un post para Facebook, un poster y un flyer usando Canva. Crearemos diseños desde cero y modificaremos plantillas para crear nuestros proyectos. Usted podrá incorporar un esquema de color , imágenes, y otros elementos de diseño grafico. Crear anuncios de alta calidad es ideal para conectar con su público objetivo tanto de manera digital, como local.

Oct 12th 2026
Self-Paced
Comercialice su nuevo negocio con Canva (Coursera) Coursera
Coursera Project Network

Comercialice su nuevo negocio con Canva (Coursera)

Al final de este proyecto, usted habrá aprendido a comercializar y anunciar su nuevo negocio usando Canva. Usted creará un logotipo de la empresa, una tarjeta de presentación y un folleto usando Canva. Crearemos diseños desde cero y usaremos plantillas que modificaremos. Usted podrá incorporar un esquema de color , imágenes, y otros elementos de diseño estético. En este proyecto usaremos la versión gratis de Canva.

Oct 12th 2026
Self-Paced
Crea logos para comercializar tu negocio con Canva (Coursera) Coursera
Coursera Project Network

Crea logos para comercializar tu negocio con Canva (Coursera)

Al final de este proyecto usted creará una variedad de logos exclusivos, que podrá usar para comercializar su negocio. Estos logos los podrá incluir por ejemplo en bolsas de regalo. Usted podrá incorporar un esquema de colores, imágenes y otros elementos estéticos de diseño aplicables para productos comercializables. Este proyecto es apto para un nivel de habilidad intermedio o avanzado usando la versión gratis de Canva.

Sep 2nd 2024
Self-Paced
From Likes to Leads: Interact with Customers Online (Coursera) Coursera
Google

From Likes to Leads: Interact with Customers Online (Coursera)

From Likes to Leads: Interact with Customers Online is the third of seven courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand.

Oct 12th 2026
5-12 Weeks
Design and Make Infographics (Project-Centered Course) (Coursera) Coursera
Michigan State University

Design and Make Infographics (Project-Centered Course) (Coursera)

In this project-centered course*, you will create a content-rich infographic on a topic of your choice using Adobe Illustrator (which you can download for a free, 30-day trial). You might choose to create a visual representation of data from the world of sports, entertainment, politics, or science, to explain a business trend or environmental issue, or even to present a theme or development from your personal life. Your finished infographic will engage your target audience and convey information clearly through effective use of design elements such as typography, color, and structure.

Oct 12th 2026
4 Weeks
Crea tu Curriculum con canva (Coursera) Coursera
Coursera Project Network

Crea tu Curriculum con canva (Coursera)

En este curso basado en un proyecto y de 1,5 horas de duración, aprenderás a crear tu currículum profesional con Canva, aprenderás también a personalizar el documento para definir cada uno de los atributos que desees presentar a los lectores. Para finalizar aprenderás a modificar un template, con el fin de que en adelante puedas utilizar distintos templates y comprender a cabalidad sus partes, pudiendo personalizarlo a tu disposición. Es un curso de bases, por lo cual no necesitas tener conocimientos previos de Canva.

Oct 12th 2026
Self-Paced
Fundamentals of Social Media Advertising (Coursera) Coursera
Facebook

Fundamentals of Social Media Advertising (Coursera)

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad.

Sep 14th 2026
5-12 Weeks