Skillshare

How To Create An Effective Content Marketing Strategy (Skillshare)

Offered by Skillshare,

In the How to Create an Effective Content Marketing Strategy, you'll learn how to create a strategy in five easy steps so that you can get started with creating compelling content that converts! Included in this course, we'll also discuss the following: Learn more about the different types of content that you can create to convert more of your audience; Discuss the six rules for content marketing.

This is a beginner course designed to touch on the basics of creating a content marketing strategy.
If you're looking for more advanced training regarding this topic, stay tuned for more courses coming soon!
Please complete a mockup of your content marketing strategy and share it with the class for further discussion.

Go to Class

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Skillshare

Skillshare Teachers: Learn to Build and Market Your Channel (Skillshare)

Marketing & Communication

This class is specifically designed for published teachers on Skillshare. If you're ready to kickstart your success on the platform and turn teaching into a steady source of income, enroll today! In this class, Skillshare Community Manager Danielle Keita will walk you through how to build and market your Skillshare Channel.

Self Paced

Self-Paced

Marketing Teacher Channels

Skillshare

4 Design Principles To Brand Your Social Media (Skillshare)

Marketing & Communication

Applying four timeless principles of Visual Design to social media strategy. Borrowing from Robin Williams' books on Visual Design, this course takes a fun, almost light-hearted approach at transforming your social media feed using four simple principles: Contrast; Repetition; Alignment; Proximity

Self Paced

Self-Paced

Marketing Visual Design Social Media

Skillshare

Google AdWords Essentials: Using Search Campaigns | Learn with WordStream (Skillshare)

CS: Information & Technology Marketing & Communication

Learn the ins and outs of creating Google AdWords search campaigns with WordStream’s Mark Irvine in this essential, step-by-step class! Google search campaigns are a straightforward, effective way to connect with potential customers — you set the parameters and consumers come to you! In this introductory class, Mark walks through every detail of creating your first campaign, from understanding how search advertising works to evaluating your finished campaign.

Self Paced

Self-Paced

Marketing Google Google AdWords

Skillshare

A Primer in Monetizing Your Creative Passion | Learn with Patreon (Skillshare)

Marketing & Communication

Turn your creative passion into profit! Unlock your monetizing toolkit in this 25-minute class with Christine Donaldson of Patreon — a platform that empowers creators to make a living from their work through subscription payments from their fans. Whether you’re just getting started, looking to grow, or ready to fully commit to your creative side hustle, this class is packed with tips and tactics for anyone looking to make steady money off their work.

Self Paced

Self-Paced

Business Marketing Entrepreneurship

Skillshare

Intro to UX: Creating Great Omnichannel Experiences (Skillshare)

CS: Design & Product

Join UserTesting's Stef Miller for an easy-to-follow, smart dive into creating great customer experiences! What: This 45-minute class shares frameworks and tools for identifying, evaluating, and optimizing the touchpoints in your customer journey across different channels — from sites, apps, and emails to phone calls, in-person interactions, and more.

self Paced

Self-Paced

Marketing UX User Experience

Skillshare

Email Marketing Essentials: Writing Effective Emails (Skillshare)

Marketing & Communication

Join Mailchimp's Kate Kiefer Lee and learn how to write a marketing email that helps you — the small business owners, freelancers, and startup teams — accomplish your business goals. The way you write your emails can have a huge impact on how they align and achieve your business goals. Whether you're kicking off a new campaign or looking to revamp your strategy, use the tactics in this class to make the most of email!

Self Paced

Self-Paced

Marketing Email Email Marketing

Skillshare

How To Create Brilliant Facebook Ads For Your Business (Skillshare)

Marketing & Communication

Do you want to create powerful Facebook ads for your business? Do you want to learn to use social media to advertise? Are you looking to expand your marketing efforts to Facebook? Would you like to reach a new audience? Would you like to increase traffic to your website? Or gain more Facebook followers? This course covers…

Self Paced

Self-Paced

Business Marketing Facebook

Skillshare

Introduction to Video Marketing: Plan, Produce & Publish to Drive Results (Skillshare)

Marketing & Communication

Wish your marketing had more impact? Harness the power of video to connect with your target customers—no creative or production experience required! In this comprehensive introduction to video marketing, Powtoon’s Renee Teeley breaks down video marketing into actionable, achievable steps that anyone can follow.

Self Paced

Self-Paced

Video Marketing Video Production

Skillshare

How to Create & Manage Your Instagram Strategy through TRELLO (Skillshare)

Marketing & Communication

When it comes to running my business and my team, I live in TRELLO. If you haven't heard of it, it's a project management online tool that is absolutely life changing for a creative entrepreneur. I use it for everything in my business, but I recently started using it to help me manage my social media strategy, and specifically my Instagram feed.

Self Paced

Self-Paced

Marketing Entrepreneurship Content Strategy

Skillshare

Boost traffic to your website with Pinterest (Skillshare)

Marketing & Communication

Why? Boost your traffic ten fold, or even 100 fold. If it weren't for Pinterest I wouldn't be getting the thousands of weekly views I receive now. Gone are the days of true organic reach from the likes of Facebook where they have killed organic visitors in favour of paid advertisements. Pinterest doesn't do that. Pinterest still allows people to search for what they need, and receive what they search for. This is best platform for growing your organic views by many, and I'm going to show you how to do it.

Self Paced

Self-Paced

Marketing Blogging Social Media Marketing

Skillshare

Communicate Ideas through Story (Skillshare)

Marketing & Communication

This is class is part of Skillshare's Creativity & Innovation series. A crucial step in the creative process is communicating the ideas you've generated. Whether to friends, teammates, clients, or investors, you'll need others to understand what you're proposing and get them as excited about it as you are.

Self Paced

Self-Paced

Business Marketing Entrepreneurship

Skillshare

Strategic Design: The Art and Science of Branding (Skillshare)

Architecture & Design

In this 45-minute class, Lippincott senior partners share their process for creating, developing, and nurturing some of the world's biggest brands. From business strategy and culture to naming, graphic design, and customer experience, it's a start-to-finish, comprehensive look at the craft of branding. Every lesson ties back to Lippincott's real rebranding of Hyatt Place.

Self Paced

Self-Paced

Marketing Branding Strategic Design