Skillshare

Google Ads (Adwords) Crash Course From A Professional Ads Specialist (Skillshare)

Offered by Skillshare,

Google Ads (formerly Google Adwords) is the creme-de-la-creme of online marketing and digital advertising and generating new revenue for businesses and entrepreneurs. In this course I am going to give you an overall understanding of Google Ads and how to make it work for you.

You'll be learning about the following:

How Does Google Ads Work?
Who Are Google Ads Good For?
What Can I Sell With Google Ads?
Differences between Shopping Ads (Ecommerce) and Text Ads
Why Choose One Ad Type Over The Other
Which Ad Type Is Best For You?
Short-tailed vs Long Tail keywords?
How To Tell Google When Not To Show Your Ad
How Do I Target With Shopping Ads? YouTube?
How to Create Ad?
How to Structure my Campaign?
How To Optimize My Campaign?

I know it may seem like a lot for any search engine marketing course, but you'll come out the end with a ton of useful info!
Figure which Google Ads ad type is best for you, generate a list of 10-25 keywords you can target with your Google Ads
Create Project

Go to Class

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