University System of Georgia Free Online Courses & MOOCs

Coursera

University System of Georgia

Customer Centricity as Competitive Advantage - Jagdish Sheth (Coursera)

Business

Unlock the secrets to becoming a customer-focused organization and gain a significant advantage in today's competitive market. This course, led by renowned expert Jagdish Sheth, will guide you through understanding the power of Customer Centricity as a Competitive Advantage. Learn how to calculate and leverage Customer Lifetime Value (CLV) for sustainable growth and discover practical ways to implement customer-centric practices within your organization.

Jun 29th 2026

3 Weeks

Customer Centricity Coursera Plus CLV

Coursera

University System of Georgia

Managing Customer Expectations with Jagdish Sheth (Coursera)

Business

In today's diverse market, managing customer expectations is crucial for success. This course, led by the esteemed Professor Jagdish Sheth, explores how to shape customer expectations to enhance satisfaction and loyalty. Gain valuable insights into understanding consumer behavior and learn practical strategies to align with your business objectives effectively.

Jun 29th 2026

2 Weeks

Customer Centricity Customer Coursera Plus

Coursera

University System of Georgia

Strategies for Planned Social Change with Jagdish Sheth (Coursera)

Business

Join this insightful course led by Professor Jagdish Sheth to understand how corporations can effectively contribute to planned social change. Explore real-world examples, including environmental sustainability initiatives and the United Nations Sustainable Development Goals (SDGs), as you delve into the critical role of corporate social responsibility (CSR) in today's business landscape. Learn from an award-winning educator about influencing consumer behavior for a better society.

Jun 29th 2026

2 Weeks

Social Change Environmental Sustainability CSR

Coursera

University System of Georgia

How to Become a Trusted Advisor with Jagdish Sheth (Coursera)

Business

Transitioning from an expert-for-hire to a trusted advisor is crucial in today's digital age where information is abundant and easily accessible. This course, taught by Jagdish Sheth, explores how to build trust and establish yourself as a go-to professional in your industry. With insights gleaned from interviews with successful leaders, you'll learn the key attributes that define a trusted advisor.

Jun 29th 2026

2 Weeks

Business Relationships Customer Relationship Integrity

Coursera

University System of Georgia

Segmenting the Market with Jagdish Sheth (Coursera)

Marketing & Communication Business

Dive into 'Segmenting the Market with Jagdish Sheth' and master the art of identifying distinct consumer segments for tailored marketing approaches. This course, offered by Coursera, will equip you with essential tools and insights from a leading expert in market segmentation to enhance your business strategies.

Jun 29th 2026

3 Weeks

Demographics Marketing Market Segmentation

Coursera

University System of Georgia

Creating Global Brands with Jagdish Sheth (Coursera)

Marketing & Communication

In this online course, you'll explore the secrets of creating globally recognized brands with Jagdish Sheth, a leading authority in marketing. You will learn how to adapt your branding strategy to various cultures while maintaining consistency worldwide. This course is ideal for marketers, business owners, and anyone looking to expand their brand's reach internationally.

Jun 29th 2026

2 Weeks

Marketing Business Strategy Branding

Coursera

University System of Georgia

Branding for Differential Advantage with Jagdish Sheth (Coursera)

Marketing & Communication Business

In this comprehensive online course, learn how branding sets your products apart from competitors and builds lasting customer loyalty. Taught by marketing expert Jagdish Sheth, you'll explore the principles of standardization, quality assurance, and how to leverage these strategies to create a powerful brand that commands premium value in the marketplace.

Jun 29th 2026

3 Weeks

Branding Brand Coursera Plus

Coursera

University System of Georgia

How Technology Will Shape Marketing with Jagdish Sheth (Coursera)

Marketing & Communication Business

Embark on a transformative journey with 'How Technology Will Shape Marketing' as you learn how digital technology is fundamentally altering the landscape of modern marketing. This course, brought to you by Jagdish Sheth, delves into the future of salespeople becoming trusted advisors and how tech innovations are reshaping the 4 Ps of marketing – Product, Promotion, Price, and Place. From understanding dynamic pricing models to navigating the shift from traditional advertising to digital platforms, this course equips you with the insights needed to thrive in an ever-evolving marketplace.

Jun 29th 2026

3 Weeks

Marketing Disruptive Technologies Sales

Coursera

University System of Georgia

AI for Everyday Life (Coursera)

Personal and Professional Development

Discover 'AI for Everyday Life' - a beginner-friendly course that demystifies generative artificial intelligence (gen-AI) and equips you with practical skills to integrate AI into your everyday activities. From automating tasks to enhancing creativity, this course is your gateway to leveraging AI for a more efficient and fulfilling life.

Jun 29th 2026

2 Weeks

Artificial Intelligence AI Coursera Plus