Coursera

Startup: How to build a successful business? (Coursera)

Offered by Saint Petersburg State University,
Startup: How to build a successful business? (Coursera)

Startup is a newly opened company, that requires financial and resource aid for its further development. How to build a successful business model? Where one can find additional resources and investors? This course introduces different kinds of business models and development strategies for startup projects, methods of external financial support, the concept of incorporation.

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Upon completion of this course, learners will be well-versed in the system of financial and efficiency indexes of the project, evaluation of project attractiveness index. As a result, learners will obtain broad understanding of the modern methods for launching a startup project, evaluation of its perspectives and risk reduction.

Syllabus

WEEK 1: Business models and Startup Development
WEEK 2: Fundraising and the Startup Support Ecosystem
WEEK 3: Business processes and startup financial metrics
WEEK 4: Incorporation of a startup and engagement with existing businesses
WEEK 5: Startup valuation
WEEK 6: Final Test

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