In a data driven world, metrics are everything. But how can simple metrics help you understand your users? Can feedback turn into actionable data? Is it possible to know what your customers are really thinking? Enter: the Net Promoter Score. Used by thousands of companies worldwide, the Net Promoter Score represents how many of your users are likely to recommend, or “promote,” your business to people they know. It’s easy information to gather and a simple number to calculate.
What’s not so simple? Figuring out what to do with it.
Join Typeform’s customer success expert Katie Timms to learn how to use NPS effectively. From selecting your target customers to sharing your findings with the larger team, Katie shares the step-by-step process they’ve perfected to get you the information you need with one simple question: How likely are you to recommend our service to a friend or colleague?
You’ll learn how to:
- Use Typeform to gather quality feedback
- Calculate your Net Promoter Score
- Categorize feedback into recognizable trends
- Take action using your NPS
Whether you’re an individual entrepreneur or an established organization, you’ll leave this class ready to use Net Promoter Score to improve communications with your users, process feedback effectively, and take action to better your business.
Create your NPS survey!
Using Typeform or another platform, configure your NPS survey. Remember, it’s not what you ask (that’s easy!) but how you ask it. Consider:
- How you are going to deploy your survey: Email, pop up, phone calls, in person?
- Who you are going to ask for feedback: Everyone, paying customers, new customers?
- When you are going to send your survey: weekly, monthly, quarterly?
- How will you take action on the results?