Coursera

Building a Toolkit for Your Sales Process (Coursera)

Offered by Northwestern University,

In Course 4, we are quite literally “putting it all together”. We will review the insights we gained from our barter experiment and use the tools we created each week to curate your Sales Toolkit.

Class Deals by MOOC List - Click here and see Coursera's Active Discounts, Deals, and Promo Codes.

Course 4 of 4 in the The Art of Sales: Mastering the Selling Process Specialization.

Syllabus

WEEK 1
Barter That Thing!
This week we will review the insights we gained from our barter experiment and begin compiling your Sales Toolkit.

WEEK 2
Build Your Own Toolkit: Value
This week is all about your Sales Toolkit. We’re going to talk about the value of the toolkit and how to make it work for you.

WEEK 3
Build Your Own Toolkit: Refine
This week we’ll focus on refining your Sales Toolkit. Your toolkit should be a living document that improves over time and this week I’ll show you how to do just that.

WEEK 4
Build Your Own Toolkit: Spread the Love!
One of the best ways to reach true mastery in the Art of Sales is to teach it to someone else. You've built this great Sales Toolkit, and you've acquired a powerful set of sales Knowledge, Skill, and Discipline. Your job this week is to spread the love and teach others how to do the same.

Go to Class

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Coursera

Lund University

Digital Business Models (Coursera)

Management & Leadership Business

Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat. The class uses a structured framework for analysing business models with numerous examples so that students can apply it to their own business or case study.

Sep 21st 2026

5-12 Weeks

Business Google Facebook

Coursera

CentraleSupélec

Two Speed IT: How Companies Can Surf the Digital Wave, a BCG Perspective (Coursera)

Management & Leadership

Transform or disappear, the Darwinism of IT: In order to adapt to a digital world, a two-speed IT is needed. Despite the importance of IT in today’s digital world, Chief Information Officers (CIOs) often struggle to get their voices heard by executive committees. Faced with this challenge, IT departments are being forced to reinvent themselves to adapt their companies to the fast paced evolution of technology. The Boston Consulting Group has developed a business approach that allows IT to shed off its appearance of a heavy cost center and to adopt a new, more realistic persona as a quality service provider, partnering with users and the management.

Sep 21st 2026

5-12 Weeks

Business Management Technology

Coursera

Coursera Instructor Network

Create Compelling Business Cases (Coursera)

Business

In this one-week course, we’ll focus on the 5 most crucial elements of a business case, including what is a business case and how it is used to make investment decisions. Whether you are a student or a professional, this course will give you the fundamentals you need, from defining the problem to gathering data and performing a financial analysis.

Sep 21st 2026

1 Week

Business Risk Ethics

Coursera

Universidad Nacional Autónoma de México

Introducción a la Calidad (Coursera)

Management & Leadership

En este curso conoceremos la importancia que tiene implementar estándares de calidad y procesos productivos eficientes, para el desarrollo y continuidad de nuestra empresa o idea de negocio y así mantener su máxima capacidad productiva y seguir ofertando productos con los más altos estándares de calidad, para mantenernos siempre en la preferencia del público.

Sep 21st 2026

5-12 Weeks

Business Quality Quality Management

Coursera

University of Illinois at Urbana-Champaign

Corporate & Commercial Law II: Business Forms, Financing & Governmental Regulation (Coursera)

Business

This course is the second course in a two-part series on corporate and commercial law. In this part, we focus on three main topics: business organizations, business financing, and governmental regulation. In the first module, we discuss the characteristics of a number of the most common forms of business entities, such as corporations and LLCs.

Sep 21st 2026

4 Weeks

Business Business Finance Commercial Law

Coursera

University of Illinois at Urbana-Champaign

Auditing I: Conceptual Foundations of Auditing (Coursera)

Business

This course provides an intensive conceptual and applied introduction to auditing in society. It focuses on concepts and applications related to financial-statement auditors’ professional responsibilities as well as major facets of the audit process including risk assessment and audit reporting. In the U.S. financial-statement audits and related services generally are provided by Certified Public Accountants (CPAs).

Sep 21st 2026

5-12 Weeks

Business Risk Assessment Financial Statements

Coursera

McMaster University

Finance for Everyone: Markets (Coursera)

Management & Leadership Economics & Finance

Markets begins with one of the most common and important elements of the financial system – interest rates. You will learn why interest rates have always been a key barometer in determining the value of everything. You will explore the changing influence of interest rates; the impact of interest rates on consumption, investment and economic growth; and the bizarre realities of negative interest rates. Markets explains how interest rates change the value of all financial instruments, highlighting the role of the bond and stock markets that have toppled empires

Sep 21st 2026

4 Weeks

Finance Business Markets

Coursera

CentraleSupélec

On Strategy : What Managers Can Learn from Philosophy - PART 1 (Coursera)

Management & Leadership

In the expression “creative thinking”, the keyword is not creativity; the keyword is thinking. With the help of great philosophers, you will rediscover the art of thinking. To help leaders to be rigorous even without figures, great philosophers have lots of ideas. Managers are invited to rediscover the art of thinking. They should understand the role of mental models, realize the importance of cognitive bias, agree on clear definitions and efficient criteria etc. Creativity demands the ability to unshackle ourselves from conventional ways of thinking, to "think outside the box".

Sep 21st 2026

5-12 Weeks

Business Philosophy Innovation

Coursera

Eindhoven University of Technology

Process Mining: Data science in Action (Coursera)

Statistics & Data Analysis Data Science

Process mining is the missing link between model-based process analysis and data-oriented analysis techniques. Through concrete data sets and easy to use software the course provides data science knowledge that can be applied directly to analyze and improve processes in a variety of domains. Data science is the profession of the future, because organizations that are unable to use (big) data in a smart way will not survive. It is not sufficient to focus on data storage and data analysis. The data scientist also needs to relate data to process analysis.

Sep 21st 2026

5-12 Weeks

Business Data Mining Data Analysis

Coursera

University of Toronto

The 360º Corporation: Tools for Achieving Corporate Purpose (Coursera)

Business

If you’ve heard the terms stakeholder capitalism, or sustainability, or ESG, corporate social responsibility, CSR, conscious capitalism, sustainable development goals, shared value, corporate citizenship, or purpose-driven company but don’t know exactly what they mean—or don’t know how to make these ideas come to life—then this course is for you. Every business model and every operating decision has stakeholder trade-offs embedded in it. Profits to the bottom line are not always compatible with the interests of the stakeholders that surround the corporation.

Sep 21st 2026

4 Weeks

Business Leadership Corporate Governance

Coursera

Vanderbilt University,National Arts Strategies - NAS

Leading Innovation in Arts and Culture (Coursera)

Management & Leadership

Developed by David Owens at Vanderbilt University and customized for the cultural sector with National Arts Strategies, this course will help arts and culture leaders create an environment where new ideas are constantly created, shared, evaluated and the best ones are successfully put to work. One of the toughest challenges for any leader is getting traction for new ideas. Winning support can be a struggle. As a result, powerful new ideas often get stuck. This is especially true in the cultural sector. People involved in arts and culture often have little time and even less money for experimentation and risks. This course will help those in the performing arts, museums, zoos, libraries and other cultural organizations build environments where new management and program ideas flourish.

Sep 21st 2026

5-12 Weeks

Business Innovation Culture

Coursera

EIT Digital

Capstone Value Creation through Innovation (Coursera)

Business

This capstone course is the final course of the Value Creation Through Innovation Specialization. The specialization covers technology bases innovation and transformation and how to spot and to capitalize on emerging opportunities. UC Berkeley Haas School of Business and KTH Royal Institute of Technology are the academic partners in the Value Creation Through Innovation Specialization.

Sep 21st 2026

5-12 Weeks

Business Innovation Value Creation