Advanced Data Visualization with Tableau (Coursera)

You will work with sophisticated modeling approaches, execute computations, and optimize data models for performance. The course has a strong emphasis on controlling data granularity, utilizing calculated fields, and investigating expressions for ‘Level of Detail’ in complicated analytics.
Topics include effective data transfer, tooltips, hierarchical navigation, and creating user-friendly interfaces. By incorporating interactivity through actions and linking between dashboards, you’ll create seamless data journeys that empower users to explore and analyze information effortlessly.
Throughout the course, you will have opportunities to practice what you have learned. Hands-on labs and projects are inspired from real-world scenarios, to equip you with the advanced, practical Tableau skills that employers seek in today’s job market.
This course is part of the IBM Business Intelligence (BI) Analyst Professional Certificate.

What you'll learn

• Apply advanced techniques to create interactive and dynamic visualizations in Tableau, demonstrating high proficiency in data presentation
• Create interactive dashboards in Tableau, incorporating navigation, links between story points, and advanced features such as actions and tooltips
• Demonstrate a comprehensive understanding of Tableau's capabilities and features such as advanced formatting, dashboard design and web objects
• Effectively use Tableau’s features to deliver insightful dashboards and stories for data exploration and monitoring

Syllabus

Data Sources, Data Modeling, and Advanced Analytics
In this module, you will learn to elevate your business analysis capabilities by using the full potential of Tableau’s diverse data connectivity features. You will learn about Tableau’s connectivity features and gain insights into business operations across diverse platforms. Learn to track performance metrics, analyze customer behavior, and optimize operational efficiency for informed decision-making. You will explore Tableau’s data relationship capabilities to seamlessly integrate and compare data sets, enhancing your ability to derive valuable insights. Use data model optimization techniques for efficient calculations and a smoother user experience, elevating the effectiveness of your data analysis processes. Additionally, you will gain skills to combine data from various sources, identify trends, and make informed decisions, all while optimizing performance in data analysis and dashboard design. Through hands-on exercises and practical applications, you will learn to seamlessly integrate data from various sources, enabling comprehensive insights into business operations and informed decision-making.

Advanced Formatting and User Experience
In this module, you will learn how to format data and create a visualization for a better user experience. In lesson 1, you will explore advanced formatting techniques and tooltips. The formatting techniques include fonts, colors, shapes, images, layout, and text objects. With advanced formatting, you will also learn to customize your layouts to make them easy to view on any device. Next, you will delve into tooltips and their application to data insights. Tooltips also help enhance the user experience. In lesson 2, you will learn to create a story using Tableau features such as formatting, layouts, and tooltips. A story comprises story points, dashboards, graphs, and maps. You will explore ways to share these stories and dashboards securely with your stakeholders. Lastly, you will learn to choose a secure sharing option based on certain factors.

Final Project and Final Quiz
In this module, you’ll complete a final project where you’ll apply the knowledge and skills you’ve learned throughout the course to complete a data visualization project from start to finish. Then, you will complete the final quiz to validate your knowledge.