Social Marketing

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The Business of Social (Coursera) Coursera
Northwestern University

The Business of Social (Coursera)

Management & Leadership Marketing & Communication

In this comprehensive online course, 'The Business of Social', offered by Coursera, you'll delve into the critical aspect of integrating social media strategies with business metrics. Learn how to effectively engage consumers on a one-to-one level and measure your social investments for improved marketing outcomes. This course is perfect for professionals looking to enhance their organization's social marketing approach.

Jun 22nd 2026
4 Weeks
Business Management Strategy
Details
What is Social? (Coursera) Coursera
Northwestern University

What is Social? (Coursera)

Management & Leadership Marketing & Communication

Dive into the world of social media marketing with 'What Is Social?', a comprehensive course designed for business owners, executives, and marketing professionals eager to elevate their social strategies. This practical program equips you with actionable insights and real-world applications to grow your professional persona effectively. Join us in this introductory course of the six-course specialization, Social Media Marketing: How to Profit in a Digital World.

Jun 22nd 2026
4 Weeks
Business Social Media Social Networks
Details
Engagement & Nurture Marketing Strategies (Coursera) Coursera
Northwestern University

Engagement & Nurture Marketing Strategies (Coursera)

Management & Leadership Marketing & Communication

Dive into the world of Engagement & Nurture Marketing Strategies with this specialized course. Gain insights into two highly effective marketing techniques used by organizations globally. Explore best practice examples, understand key metrics for success, and learn about the power of infographics and landing pages in boosting your bottom line.

Jun 22nd 2026
4 Weeks
Marketing Writing Social Media
Details
Content, Advertising & Social IMC (Coursera) Coursera
Northwestern University

Content, Advertising & Social IMC (Coursera)

Management & Leadership Marketing & Communication

In this comprehensive online course, you'll learn how to create engaging content and develop effective advertising strategies for social media. By mastering the principles of Integrated Marketing Communications (IMC), you will be able to deliver a consistent brand message across multiple platforms, ensuring your content stands out in today's crowded digital landscape.

Jun 22nd 2026
4 Weeks
Marketing Gamification Advertising
Details
Marketing analytics: Know your customers (Coursera) Coursera
Macquarie University

Marketing analytics: Know your customers (Coursera)

Marketing & Communication Business

Are you looking to put your customers at the heart of your organization's strategy? This Marketing Analytics course will teach you essential skills in measuring what matters most to maximize customer value. With video lectures, quizzes, industry interviews, and assessments, this structured learning experience is designed to equip you with the knowledge needed to make informed marketing decisions.

Jun 1st 2026
5-12 Weeks
Marketing Digital Marketing Marketing Analytics
Details
Social Change: How Can Marketing Help? (FutureLearn) FutureLearn
Griffith University

Social Change: How Can Marketing Help? (FutureLearn)

Health & Society Business

Join 'Social Change: How Can Marketing Help?' and explore how marketing can be a powerful tool for creating positive impact in society. This FutureLearn course will teach you how to harness the potential of marketing to effect change in your local community and beyond, focusing on healthcare improvement, environmental protection, and overcoming social problems.

Available now
2 Weeks
Health Healthcare Marketing
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