Northwestern University
Content Strategy for Professionals: Managing Content (Coursera)
Dive into the second part of the Content Strategy Specialization on Coursera where you'll learn advanced techniques for managing your content effectively. This course focuses on telling a cohesive 'content story' across different platforms, leveraging social and mobile media, and understanding human-centered design principles to create engaging content. Whether you choose to insource or outsource content creation, this course will equip you with the knowledge to make informed decisions.