Yogesh Joshi

Yogesh Joshi is an associate professor at the Robert H. Smith School of Business at the University of Maryland. He works in the areas of marketing and innovation. His research focuses on strategic marketing decisions, product differentiation, brand strategy, social influence, the diffusion of innovations, and new product development. He teaches customer-centric innovation in the undergraduate program and innovation and product development in the MBA program.

EdX

University of Maryland, College Park,University System of Maryland - USM,USMx,UMD

Online Advertising & Social Media (edX)

Management & Leadership Business

Dive into the world of online advertising and social media with our expert-led course. Gain insights into developing robust ecosystems that integrate social networks, harnessing media big data for informed decision-making. Perfect for marketers aiming to refine their brand's outreach strategy in a rapidly evolving digital landscape.

Self Paced

Self-Paced

Advertising Social Media Social Networks

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