Prof. Samantha Mazzero is Licentiate in mathematics by University of São Paulo, Brazil. She holds an MBA in Marketing from FIA, an MBA in economic and financial management at FGV, an MSc. in Business administration from the University of São Paulo and is currently a Ph.D. student at the same Institution, researching internationalization strategies for family business and international management for her thesis. Her professional experience includes more than 15 years in pharmaceutical and cosmetic industries as Business Intelligence Manager in multinational companies. Currently, she is an associate director of BIRD Consulting, specialized in business intelligence and strategic planning. She has been a professor for postgraduate students since 2008 and joined FIA in 2014 as an Assistant Professor of International MBA and Americas.
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Dive into the world of sales with 'Effective Sales - An Overview', a specialized course designed to equip you with the knowledge and skills needed to plan and manage successful sales operations. This course breaks down the complex process of sales planning, ensuring alignment with your business strategy for optimal results.
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Dive into the world of Sales Strategy with this insightful Coursera course. Discover how intelligence analysis can revolutionize your sales planning, ensuring it seamlessly integrates with your company's broader strategic vision. This course will guide you through transitioning from conventional to strategic sales planning, equipping you with essential frameworks and techniques for a more effective approach.
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Dive deep into the world of sales planning with our expert-led course 'Models & Frameworks to Support Sales Planning.' This course is designed for professionals looking to refine their analytical skills and develop robust sales strategies. By focusing on selling models and frameworks, you'll learn how to enhance your sales planning processes and drive business growth.
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Discover the secrets to successful budgeting with our Budgeting Essentials and Development course. Designed for professionals seeking to enhance their financial management skills, this course provides a structured approach to analyzing, developing, and controlling budgets effectively within a corporate strategy framework. Whether you're new to finance or looking to refine your existing expertise, this practical learning experience will equip you with the tools needed to navigate budget challenges and improve planning processes.
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Embark on your journey towards mastering strategic sales management with our final project course. Dive deep into real-life business scenarios, apply advanced concepts, and develop a robust sales plan that integrates strategy, marketing, and sales effectively. Perfect for professionals aiming to enhance their skills in driving business growth through effective sales strategies.
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Discover the secrets to effective Sales & Marketing alignment in this insightful online course. Designed by experts, this program teaches you how to seamlessly blend strategic marketing efforts with your sales approach to drive value and achieve business goals effectively.
Coursera
Enhance your strategic planning skills with our Corporate Foresight course. Gain insights into scanning the external environment, recognizing trends, and creating actionable scenarios to guide your organization through uncertainty. Equip yourself with proactive planning and innovation strategies that will set your business apart.