Laurence Lehmann-Ortega

Laurence Lehmann-Ortega is an affiliate Professor of Strategic Management at HEC Paris.
She is a graduate of HEC Paris and earned a PhD. in management science from the University of Aix-en-Provence (France).
Laurence first worked as a consultant in strategy. In 2000, she joined Sup de Co Montpellier (France) as a Director of Graduate and MBA programs.
As an Affiliate Professor at HEC Paris since 2009, she teaches strategy and is a director of several custom programs at HEC Executive Education. Laurence received the best teacher award at HEC in 2014.
Her research focuses on strategic innovation (also called business model innovation), especially within incumbent firms in mature and low-tech industries.

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Business Model Innovation (Coursera) Coursera
HEC Paris

Business Model Innovation (Coursera)

Embark on a transformative journey with Business Model Innovation, an online course offered by Coursera. This unique program introduces you to the Odyssey 3.14 approach—a groundbreaking methodology that empowers you to rethink your business model for sustainable growth and competitive advantage. Developed by Laurence Lehmann-Ortega and Hélène Musikas, this course is designed for start-up entrepreneurs, business unit managers, and intrapreneurs who are ready to innovate beyond products and processes.

Dec 2nd 2024
5-12 Weeks
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