Prof Ambica Ghai is currently pursuing PhD in Management from IIM Lucknow and her specialization is IT and Systems. Her research work focuses on social media listening and monitoring. She has primarily worked with image analytics and studied the impact of textual data in combination with images. She also has prior corporate experience of working as a Business Technology Analyst at Deloitte where she worked with several industries to start and improve their digital journey. She has also worked with Jagriti Enterprise to aid small businesses in the adoption of technology to address their problems.
Coursera
Dive into the world of data-driven marketing with our Supervised Learning for Marketers course. Master essential techniques like regression and classification, harnessing Python's power to transform your marketing approach. Perfect for professionals aiming to leverage machine learning for better decision-making and campaign optimization.
Coursera
Dive into the world of Unsupervised Learning with our comprehensive course designed specifically for marketing professionals. Learn how to harness the potential of unsupervised machine learning algorithms to uncover valuable insights from your historical data, segment customers effectively, and optimize your marketing strategies without the need for labeled datasets. This course is ideal for those looking to leverage AI in marketing to drive better outcomes.