EdX

Le design UX (edX)

Offered by HECMontrealX, HEC Montréal,
Le design UX (edX)

Devenez maître dans l’art du Design Thinking et de l'idéation centrée sur l'utilisateur! Vous apprendrez les méthodes d'idéation divergentes; passer en mode créatif de résolution de problèmes, et les méthodes d'idéation convergentes; innover au sein de votre contexte d’affaires.

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Le Design UX c'est plus que de l’idéation : c’est avoir des idées centrées sur l'utilisateur, ancrées dans le contexte technologique et d’affaires unique à son client. Le Design UX est le moment où l’innovation fait son entrée dans le projet.
Dans ce cours, vous apprendrez à guider votre équipe vers des concepts de design d’interaction et d’expérience utilisateur innovants.
Le Design UX intègre les résultats de la recherche UX, puis identifie les solutions souhaitables, laissant au Design UI le soin de produire des interfaces ergonomiques (le design d’interface utilisateur sera présenté dans le MOOC sur le prototypage).
Le Design d’expérience utilisateur soutient l’innovation incrémentale, radicale et disruptive pour des produits et services numériques.
Vous apprendrez les méthodes d'idéation divergentes pour résoudre des problème en s’appuyant sur la créativité, qu’il s’agisse d’une simple refonte ou d’un changement majeur dans l’offre numérique. Vous utiliserez des méthodes d'idéation convergentes pour ancrer un nouveau concept dans un contexte d’affaires spécifique, produisant des innovations qui bénéficient toutes les parties impliquées : de l'équipe de projet, à l'organisation, aux utilisateurs externes!
Comme l’innovation est nécessaire pour la longévité et la profitabilité des entreprises, le Design UX et le Design Thinking sont des expertises très recherchées.
Aucune connaissance préalable n’est requise. Devenez maître dans l’art des idéation divergentes et convergentes. Libérez leur potentiel avec ce cours ou en entreprenant le MicroMasters en Design et évaluation UX.
This course is part of the Design et Évaluation UX MicroMasters program.

What you'll learn

  • Approche de design ou conception centrée sur l'utilisateur (UCD);
  • Intégration de la recherche UX dans le processus de conception UX;
  • Innovation incrémentale, radicale et disruptive;
  • Théorie et pratique du Design Thinking;
  • Méthodes d'idéation divergentes et convergentes;
  • Analyse des résultats d'idéation.
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