Human Decision Making and its Biases (Coursera)

Offered by Fractal Analytics,
Human Decision Making and its Biases (Coursera)

This course discusses the biases and limitations of the human brain ,strategies to overcome these biases, and critically analyzes data while making decisions and recommendations. Analyzing data effectively and objectively is a long journey and the first step is to be aware of these biases, prejudices and perceptions.

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By the end of this course, you would develop a deep understanding of the biases that affect human decision making and the methodologies to apply in countering these biases. You will also be equipped with frameworks for effective decision-making.
Enroll in this course to uncover the intricacies of human decision making and embark on an exploration of human decision making. No previous experience required
This course is part of the Fractal Data Science Professional Certificate.

What you'll learn

  • Explain how humans behave when given data to calculate results
  • Demonstrate how perceptions, prejudices and biases affect human decision making
  • Illustrate that human decision making is challenging and humans need help to make better decisions
  • Summarize how humans can collaborate effectively with AI, overcoming their biases, perceptions and prejudices

Syllabus

Why Decision Making is Hard
Perceptions, prejudices, and biases greatly impact human decision making. These factors influence how we interpret information and can lead to errors in judgment. When presented with data, humans tend to selectively process it based on their existing beliefs, resulting in biased decision making. Overcoming these challenges is essential for making better decisions. By recognizing the need for assistance and utilizing tools to mitigate biases, individuals can improve their decision-making abilities and make more informed choices.

Data in Decision Making
This module equips the learner with knowledge on how data which is available and unavailable affects our decision making. Further it provides information on how algorithms can help decode some of this data making decision making easier

Group Decision Making - Perceptions, Prejudices and Biases
This module takes 12 Angry Men as a case study due to its focus on diverse perspectives, logical analysis, and group dynamics influencing a jury's verdict, highlighting biases and critical thinking.

Group Decision Making - Role of Context, Hierarchy and Emotional Dynamics
This module empowers learners by providing knowledge about responsible decision making and giving them with a personalized mental checklist for enhanced decision-making capabilities.

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