The Global Business Environment: Evolution and Dynamics (FutureLearn)

Offered by Coventry University,
The Global Business Environment: Evolution and Dynamics (FutureLearn)

Get an introduction to the changing landscape of the global economy and its implications for international commerce. Understand the impact of globalisation on international business. Recent decades have witnessed the globalisation of the business environment. This development has sponsored enormous opportunities but complicated the risks associated with business operations. This course will cover how changing realities transform companies.

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You’ll have the opportunity to:

  • learn about globalisation and its impact on the business environment
  • identify the implications for the global business environment of the rise of the BRICS
  • identify the potential emerging markets of the future
  • connect with professionals from across the globe, debating the challenges facing companies

This course is part of the program Geopolitical, Economic and Legal Environments, which is one of the building blocks that leads to degrees in Master of Business Administration, Master of Business Administration (Cyber Security Management), Master of Business Administration (Health Care Sector), Master of Business Administration (Artificial Intelligence), Master of Business Administration (Sustainable Tourism), and Master of Business Administration (Marketing).

What topics will you cover?

  • Globalisation – definitions and drivers
  • The global business environment – national, regional and international dimensions
  • The changing geo-politics of the global economy, specifically the rise of the BRICS
  • The challenge of doing business in China
  • Beyond the BRICS – who will be the next group of emerging markets?

What will you achieve?
By the end of the course, you'll be able to...

  • Identify the components of the business environment in relation to a global company
  • Discuss the impact of current issues on the regional, national and international environment
  • Compare the impact on the economy of the national and regional environments
  • Explore regional disparities in context

Who is the course for?
The course is aimed at people looking to gain a better understanding of the impact of globalisation on the business environment. It will be of particular interest to those with a business background, who wish to learn more about how the evolving geopolitics of the world economy not only generates new commercial opportunities but also additional risks and challenges.

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