In 2012, Harvard Business Review named data science the "sexiest job of the 21st century." Why are data scientists in such demand these days? The answer is that over the past decade, there has been an explosion in the data generated and retained by companies, and they need to leverage and exploit it. Data scientists are the people who make sense out of all this data and figure out just what can be done with it. If you’re interested in learning about data science, this course will introduce you to the fundamentals of data preparation, predictive modeling, data science, and the deployment and maintenance of models in a business environment following a tried and tested project methodology.
In the first week, we’ll cover the fundamental challenges of business problem understanding and identifying the appropriate analytical approach. In the second week, we’ll cover data preparation, selecting variables, and data encoding. Weeks three and four will introduce you to a wide range of algorithms such as decision trees, regression, neural networks, basket analysis, and simulation. Week five explains how we evaluate the performance of our models and the approaches we take to improve them. In week 6, you’ll learn about model deployment and maintenance, and we’ll debunk some common myths.
Data science is a complex subject to understand, but in this course you’ll learn about the fundamental principles, look at how the algorithms can add value to your business, and we’ll demystify the complex processes. You don’t have to be a rocket scientist to be a data scientist.
Course Content
Week 1: Business & Data Understanding
Week 2: Data Preparation
Week 3: Modeling (1)
Week 4: Modeling (2)
Week 5: Evaluation
Week 6: Deployment & Maintenance
Week 7: Final Exam
