Evaluation for Arts, Culture, and Heritage: Principles and Practice (FutureLearn)

Evaluation for Arts, Culture, and Heritage: Principles and Practice (FutureLearn)

Understand the principles of and develop creative approaches to carrying evaluation in the arts, culture, and heritage sectors.

Class Deals by MOOC List - Click here and see FutureLearn's Active Discounts, Deals, and Promo Codes.

Learn with researchers and industry leaders in the cultural sector
The only way to understand and capture the impact of cultural activities, projects, and programmes is through evaluation. That makes evaluation skills vital for arts, culture, and heritage professionals.
On this two-week course from the Centre for Cultural Value at the University of Leeds, you’ll examine the vital role of evaluation in the culture sector. Building on insights from interviews with researchers and industry leaders, you’ll learn how to design, implement, and communicate an evaluation plan.

Understand the role of evaluation in the cultural sector
You’ll start the course by reviewing the definitions and principles of evaluation. You’ll ask why evaluation matters in the context of culture, and discuss your own experience and views on the issue.
You’ll also gain an introduction to some commonly used evaluation frameworks, considering how these might be applied in your own setting and work.

Learn how to put an evaluation plan into practice
Once you’ve understood the key principles and challenges of evaluating cultural activity, you’ll start learning how to put plans into practice. You’ll look at a range of examples and case studies showing evaluation in action in the cultural sector.
You’ll discover a variety of methods, models, frameworks and processes that work together to produce robust, beneficial, and credible evaluation.
By the end of the course, you’ll have developed your own detailed evaluation plan that you can take home and implement in your own project or organisation.

Syllabus

Week 1: Evaluation in the cultural sector
Week 2: Putting evaluation into practice

What will you achieve?
By the end of the course, you‘ll be able to...

  • Summarise the role evaluation plays in the cultural sector.
  • Investigate effective evaluation approaches in the cultural sector and relevant methods to deliver these.
  • Reflect on challenges and practicalities of delivering evaluation.
  • Develop a plan to communicate evaluation findings for different purposes and audiences.
  • Identify ways evaluation can become a learning experience at organisational or programme level.

Who is the course for?
This course is designed for professionals, practitioners, and managers in the arts, culture, and heritage who use evaluation in their work for decision-making, strategy, fundraising, and stakeholder relationship management. This might include independent, freelance, or research agency evaluators, in-house organisation evaluators, project managers and general managers of cultural organisations, artists and practitioners.
This course will also be useful for consultants, freelance artists, funders, policymakers, and board members in arts, culture, and heritage settings, as well as students of arts and cultural management or cultural policy.

Go to Class
MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Business Management: National and Organisational Cultures (FutureLearn) FutureLearn
Coventry University

Business Management: National and Organisational Cultures (FutureLearn)

Explore the concepts of national and organisational culture and build your skills in cross-cultural management. Have the chance to develop your understanding of intercultural communication. On this course, you’ll be encouraged to delve into the concepts of national and organisational culture, and get the opportunity to build and improve upon your management skills.

No sessions available
2 Weeks
Questionnaire Design for Social Surveys (Coursera) Coursera
University of Michigan

Questionnaire Design for Social Surveys (Coursera)

This course will cover the basic elements of designing and evaluating questionnaires. We will review the process of responding to questions, challenges and options for asking questions about behavioral frequencies, practical techniques for evaluating questions, mode specific questionnaire characteristics, and review methods of standardized and conversational interviewing.

Jun 1st 2026
5-12 Weeks
Effective Fundraising and Leadership in Arts and Culture (FutureLearn) FutureLearn
University of Leeds

Effective Fundraising and Leadership in Arts and Culture (FutureLearn)

Improve your chances of raising funds for arts and culture by developing your leadership and entrepreneurial skills. Learn how to help arts and cultural organisations thrive. As the global funding landscape is changing rapidly, arts and cultural organisations are becoming increasingly concerned about what actions to take. On this course you will learn about the importance of developing organisational resilience through effective leadership and management, and how to diversify income streams by becoming more entrepreneurial.

Jan 3rd 2022
2 Weeks
Recovering the Humankind's Past and Saving the Universal Heritage (Coursera) Coursera
Sapienza University of Rome

Recovering the Humankind's Past and Saving the Universal Heritage (Coursera)

Archaeology has as its objective the recovery and revival of humankind past, and as its aim the rescue and preservation of cultural heritage. Archaeology is, among human sciences, the discipline with the strongest importance for the rediscovery, but also for the preservation and protection of cultural heritage, as Humankind’s universal patrimony. You will be introduced to the way we ourselves reflect on and are engaged with the study of human past: from the practical and material recovery of ancient traces in the field to the study and interpretation. On the other hand, the discovery of human past implies the correct conservation and presentation for both experts and general public: the study and protection of the past we share every day prevent from any possible destruction, misuse, abuse and thus cancellation of human memory.

Jun 1st 2026
5-12 Weeks
Introduction to Intercultural Studies: The Branding of Culture (FutureLearn) FutureLearn
University of Leeds

Introduction to Intercultural Studies: The Branding of Culture (FutureLearn)

Learn how products move across borders and how branding problematically draws on narratives of culture and place. Discover how marketing uses narratives of culture and place. The course examines an aspect of marketing through the ways branding makes use of cultural stereotypes to promote products or places.

Sep 23rd 2024
2 Weeks
Introduction to Intercultural Studies: Defining the Concept of Culture (FutureLearn) FutureLearn
University of Leeds

Introduction to Intercultural Studies: Defining the Concept of Culture (FutureLearn)

Understand intercultural communication by learning about the concepts of culture and interculturality. On this course, you’ll explore some of the meanings associated with the term ‘culture’ and examine their problematic nature. You’ll understand the effects of the interaction between cultures, explore the notion of interculturality and problematise the way in which social interaction between people from different backgrounds has been considered.

Sep 23rd 2024
2 Weeks
Leadership in Arts Fundraising (FutureLearn) FutureLearn
University of Leeds,Arts Fundraising & Philanthropy

Leadership in Arts Fundraising (FutureLearn)

Learn effective leadership for successful fundraising and sustainable business development in the arts and cultural sector. Explore techniques to lead effective arts fundraising. This three-week course will help you understand your role as a leader in developing and embedding fundraising within your organisation.

Apr 29th 2024
3 Weeks
Cultural Studies and Modern Languages: an Introduction (FutureLearn) FutureLearn
University of Bristol

Cultural Studies and Modern Languages: an Introduction (FutureLearn)

Explore the culture, language and national identity of eight countries through their books, images, slogans and monuments. Are you interested in other countries? Do you want to study and understand other cultures? This free online course will take you on a journey through a number of periods from the medieval to the modern day, from Russia to Europe and all the way to Latin America.

No sessions available
4 Weeks
Cultural Diversity and the City (FutureLearn) FutureLearn
European University Institute - EUI

Cultural Diversity and the City (FutureLearn)

Discover how cities can develop a distinct heritage through embracing cultural diversity. Cities all over the world have embraced cultural and religious diversity, creating unique heritages. On this course you will investigate both ‘old’ and ‘new’ diversities in city heritage in four different continents.

Jan 9th 2023
3 Weeks
Copyright and the Business of Creative Industries (FutureLearn) FutureLearn
International Confederation of Societies of Authors and Composers - CISAC

Copyright and the Business of Creative Industries (FutureLearn)

Explore the role of copyright in the creative and cultural industries. Understand the role of copyright in cultural and creative industries. On this course, you will explore the role and importance of copyright in the business of cultural and creative industries. We will examine the practical aspects of the business where copyright plays a central role, and focus on its impact in different sectors.

No sessions available
4 Weeks
Fashion Values: Cultures (FutureLearn) FutureLearn
London College of Fashion

Fashion Values: Cultures (FutureLearn)

Use storytelling to contribute to equitable, inclusive and diverse cultures in and through fashion. Reimagine fashion as a powerful medium to explore and amplify cultures. On this four-week course from London College of Fashion, you’ll learn how to find and tell stories of the ingenuity and creativity of fashion in its many cultural forms.

Dec 5th 2022
4 Weeks