Coursera

Essentials of Entrepreneurship: Thinking & Action (Coursera)

Offered by University of California, Irvine,

Success in business can be greatly enhanced with an understanding of key entrepreneurial characteristics and competencies solutions. This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity. Topics include: how creativity, opportunity and feasibility are best evaluated; business strategies for new businesses; importance of a business plan; achieving success in a new business. At the end of the course students will have the skills and confidence to evaluate starting a business, in addition to becoming more enterprising in how they approach their roles should they decide to work in organizations.

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Upon completing this course, you will be able to:

Learn about the many faces of and contexts for entrepreneurship
Learn about the entrepreneurial process and how to manage it
Learn about what it takes to be an entrepreneur and your own potential to be one
Learn to recognize opportunities to generate and assess your own business idea
Explain the business planning process
Apply entrepreneurial approaches, concepts and methods to your own business idea
Learn about the operational issues in developing new business ventures

What You Will Learn

Describe the entrepreneurial process and how to manage it
Recognize opportunities to develop new business ideas
Apply entrepreneurial approaches, concepts, and methods
Understand operational challenges involved with creating new business ventures

Course 9 of 10 in the Career Success Specialization

Syllabus

WEEK 1: Introduction
WEEK 2: Feasibility Studies
WEEK 3: Skills and Strategies
WEEK 4: Starting a Business

Go to Class

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