It's never been easier to create pro-looking video. Join Vimeo's Mark Cersosimo to learn a straightforward, artistic approach to making a 60-second video for promotion or content marketing, using just your iPhone and a few everyday tools. This one-hour class is broken into 10 bite-sized videos that are approachable and fun to watch.
The focus is helping you create a video that you can use for promotion, branding, and telling a story. It can be the story of you, your job, or even your company.
Mark brings the lessons to life by filming and editing the story of an artistic friend — and along the way shares both a step-by-step process and insightful DIY tricks you can use to create your own beautiful, polished video.
This class is ideal for:
- artists who want to promote their work
- job seekers eager to bring their experience to life
- small business owners looking to tell their company story
In today's world of content marketing, video is the essential medium to master. With this class, you'll see that all you need is a smartphone and a few simple tricks to set you and your work apart!
Film the 60-second story of you
Your assignment is to create a 60-second video resume promoting you and your work.
It's never been easier to create a pro-looking video that brings your talents, experience, and pitch to life. All you need is a smartphone and a few simple hacks to set you and your work apart.
To get started, watch the video lessons, review the 3 simple stages below, then dive in! The whole process should take just a few hours, and you'll end up with a final, polished video resume that can live everywhere you live online — social, sites, and more.
What You'll Need
Camera — (ex: smartphone, DSLR, or point-and-shoot)
DIY Microphone — (ex: smartphone, USB mic, basic lavalier mic)
Basic video editing software — (ex: Adobe Premiere, iMovie, Final Cut)
Natural light source
Step 1: PLANNING
- Identify the goal of your video
- Know your elevator pitch
- Conceptualize your video with a storyboard or shotlist
Step 2: FILMING
- Have a 10-minute expanded elevator pitch conversation with your subject
- Vary up your shot selection with wides and close ups
- Capture each shot 3 times
Step 3: EDITING
- Take out all footage you know you won't use
- Select which shot of the same subject works best
- Incorporate 2 different camera angles for each segment
