Coursera

Data intelligence for businesses and managers (Coursera)

Offered by Institut Mines-Telecom,
Data intelligence for businesses and managers (Coursera)

With the proliferation of connected objects (computers, tablets, watches, etc.), huge masses of data are generated every second. This Big Data has led to the emergence of a data economy, where data is the main source of competitive advantage for companies. In this sense, data and its processing tools have become a strategic priority for companies, and the main gas pedal of their digital transformation.

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This MOOC addresses the role of data in the digital transformation of organizations through 10 course sequences spread over 5 weeks and a wide variety of content:

  • Slideshows and video-scribes explaining the impact of data on businesses, the digital transformation needed to capitalize on data, and the tools, methods and technologies needed to implement these data-driven strategies.
  • Videos featuring testimonials from professionals and academics, highlighting through concrete examples the importance of data as a catalyst for digital transformation and a source of competitive advantage.
  • Compulsory reading to complement the topics covered in the slides and video, in particular the challenges and benefits of data management as part of digital transformation.
  • MCQs covering the entire content of each chapter.

A certificate is awarded for any grade above 50%.
This MOOC has received financial support from the Patrick & Lina Drahi Foundation.

What you'll learn

  • You'll be familiar with Data technologies and the organizational changes they bring.
  • You'll learn about the challenges faced by companies in leveraging their data and transforming it into strategic assets.
  • You'll understand the role of data management in shaping the company's strategic direction and improving its operational performance.
  • You'll be prepared to solve organizational problems creatively through innovative use of technology and Data.

Syllabus

Introduction
The place of data in digital transformation
Key concepts related to data
Data management & Data governance
Data modeling
Master Data Management (MDM)
Data quality management
Business intelligence information systems and data visualisation
Artificial Intelligence
The General Data Protection Regulation
Evaluation activity

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