Skillshare

Selling Online: Business Skills for Product Designers (Skillshare)

Offered by Skillshare,
Selling Online: Business Skills for Product Designers (Skillshare)

Join Lauren Slowik (Design Evangelist at Shapeways) for this 30-minute class on running your small online business. With tips and best practices for every stage — developing, merchandising, and marketing — plus ways to build your brand story over time, this class is perfect for everyone selling products online as well as those eager to get started. We’ll walk through how to choose what designs to produce and stock, plus how to develop a collection and a brand story that reflects it.

We’ll also dive into a host of marketing tactics you can use to boost sales and a framework for how to think through planning out a viable business. Whether building an online shop is a hobby or a full time gig, on Shapeways or off, this class will help you find your niche, build your audience and see your vision come to life.
Share the homepage of your favorite small online shop
Show off what you know! Share the homepage of your favorite small online shop. It should be well merchandised, well branded, and easy to understand.

  • If you don't shop online much, browse some of your favorite brands and look at smaller retailers that carry them. For example, you might search small jewelry designers. You can also browse the Shapeways shop page for inspiration.
  • If you have an online shop of your own, share it! Include an explanation of how your page aligns with the goals of your brand.
Go to Class
MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Introduction to 3D Printing: An Easy Start to Your First 3D Design (Skillshare) Skillshare
Skillshare

Introduction to 3D Printing: An Easy Start to Your First 3D Design (Skillshare)

Architecture & Design

This class will teach you exactly how to model a 3D hand-held, print-ready, object using only free tools, with no prior experience necessary. If you've been on the internet in the last year you've probably read an article (or two, or three) about 3D printing and how it's shaping the future of product design forever. Magic! This class will uncover the core processes behind the hype and share one of the most special qualities of the 3D printing revolution: that it's accessible to anyone and companies like Shapeways, where I work as a Designer Evangelist, are making the process easier than ever.

Self Paced
Self-Paced
3D Design 3D Printing Product Design
Details
Introduction to Retention Marketing: Maximize Your Repeat Customers (Skillshare) Skillshare
Skillshare

Introduction to Retention Marketing: Maximize Your Repeat Customers (Skillshare)

Marketing & Communication

Looking to retain more customers? Learn how with retention marketing. In today's digital world you can reach millions of people with a single click, so everyone is focused on finding new customers. But by doing this, you're neglecting the best asset you have: your current customers. Join Smile.io’s Alex McEachern to learn why retaining customers and building a community is key to growing a lasting business.

Self Paced
Self-Paced
Business Marketing Retention Marketing
Details
3D Printing: Solving Problems Through Product Design (Skillshare) Skillshare
Skillshare

3D Printing: Solving Problems Through Product Design (Skillshare)

Architecture & Design

Invent your very own product! Join Lauren Slowik (Design Evangelist, Shapeways) to create a 3D printed object that solves a problem in your morning routine. She takes you through the steps of identifying an everyday problem, sketching a solution, making a simple 3D digital rendering, and printing your final product. Lauren shares how she iterates and evolves her plans to get the design just right — all so you can do it, too.

Self Paced
Self-Paced
Graphic Design 3D Printing Product Design
Details
Getting Started with Email Marketing | Learn with Mailchimp (Skillshare) Skillshare
Skillshare

Getting Started with Email Marketing | Learn with Mailchimp (Skillshare)

Marketing & Communication

Join Mailchimp's Allyson Van Houten and learn how to craft an email marketing strategy that helps you — the small business owners, freelancers, and startup teams — accomplish your business goals. Email is a crucial channel in any marketing mix, and never has this been truer than for today’s entrepreneur. Curious what to say? How to say it? How often to hit "send"? Each bite-sized lesson delivers core concepts, guiding questions, and tactical how-to resources. Whether you're kicking off a new campaign or looking to revamp your strategy, the lessons you'll learn will be universal to all small business email marketing.

Self Paced
Self-Paced
Marketing Email Email Marketing
Details
A Primer in Monetizing Your Creative Passion | Learn with Patreon (Skillshare) Skillshare
Skillshare

A Primer in Monetizing Your Creative Passion | Learn with Patreon (Skillshare)

Marketing & Communication

Turn your creative passion into profit! Unlock your monetizing toolkit in this 25-minute class with Christine Donaldson of Patreon — a platform that empowers creators to make a living from their work through subscription payments from their fans. Whether you’re just getting started, looking to grow, or ready to fully commit to your creative side hustle, this class is packed with tips and tactics for anyone looking to make steady money off their work.

Self Paced
Self-Paced
Business Marketing Entrepreneurship
Details
Your first Arduino project: Design and Build a Colorful Musical Toy. (Skillshare) Skillshare
Skillshare

Your first Arduino project: Design and Build a Colorful Musical Toy. (Skillshare)

Eng: Electronics CS: Design & Product

Arduino’s are a family of inexpensive single-board computers that allow you to create just about anything you can dream of with minimal technical skills. This class will teach you to build your first Arduino project, a fun device that plays a tune and flashes colored LED lights. You can design it to play your national anthem while flashing your country's colors or get creative and make a unique tribute to your favorite sports team!

Self Paced
Self-Paced
Prototyping Electronics Arduino
Details
Marketing for Artists: Learn the Top 5 Marketing Mistakes Artists & Creatives Make (Skillshare) Skillshare
Skillshare

Marketing for Artists: Learn the Top 5 Marketing Mistakes Artists & Creatives Make (Skillshare)

Marketing & Communication

I’ve been working with artists and creatives to get the word out about their work for more than 12 years. I’ve been on both sides of the fence, as a blogger, handmade shop owner, craft show vendor and digital marketing specialist. I created MissMalaprop.com in 2006 as a place to spread the word about artists I loved. It's evolved since then, and I later ran my own e-commerce shop, where I sold my own handmade work alongside that of other artists.

Self Paced
Self-Paced
Marketing Entrepreneurship Branding
Details
The Complete Instagram Marketing Growth Course (Skillshare) Skillshare
Skillshare

The Complete Instagram Marketing Growth Course (Skillshare)

Marketing & Communication

The new Instagram Algorithm Updates always throw users for a loop. There are some crucial updates to the new Algorithm that are important to understand. If you can learn to use the updates to your advantage, then you'll continue to grow on Instagram. If you can't, you won't. Simple. If you're still using some of the old tactics to "game" the system, Instagram will completely kill your profile's visibility.

Self Paced
Self-Paced
Marketing Branding Personal Branding
Details
Strategic Design: The Art and Science of Branding (Skillshare) Skillshare
Skillshare

Strategic Design: The Art and Science of Branding (Skillshare)

Architecture & Design

In this 45-minute class, Lippincott senior partners share their process for creating, developing, and nurturing some of the world's biggest brands. From business strategy and culture to naming, graphic design, and customer experience, it's a start-to-finish, comprehensive look at the craft of branding. Every lesson ties back to Lippincott's real rebranding of Hyatt Place.

Self Paced
Self-Paced
Marketing Branding Strategic Design
Details