In this non-traditional class, you'll gain access to a series of interviews that cover essential topics for the creative entrepreneur like marketing, design, and branding. These interviews were originally part of an initiative called The Board, which is a group of 100 creators that are working together to redefine the K-Swiss brand.
Blogger Natalie Suarez sits down with some top creative entrepreneurs to go through their experience building their businesses. You'll learn from:
- Sharmadean Reid, founder of WAH Nails over in London, will provide some pointers on developing your business plan.
- Scott Sasso, founder of 10Deep here in New York, will speak on brand positioning, which will allow your consumers to distinguish your brand/business from everybody else.
- Tyler Gage and Dan Mccombie - founders of Runa Tea, a tea company supporting indigenous farmers in the Amazon. They'll give some tips on building community and conscience into your business.
- The Fat Jewish, everyone's favorite instagrammer, who gives some insight on social media strategy and how you can leverage today's platforms to build your brand.
- Rachel Wang, fashion director of Allure Magazine, speaks on the importance of your lookbook and - - Brand Imagery as a product company.
- Jeff Staple provides tips on telling a story through your products.
You've heard from some very successful creative entrepreneurs – now it's your turn! In your Project Section, share your plan, your positioning, links to some social posts that tell your story, your lookbook, or specific product ideas - anything that you want other’s opinions on so you can take it to the next level.
This class can be a community of entrepreneurs bouncing ideas and experience off of one another so we can all make progress in our business pursuits.
